Step 1. Create a mailing list
There are two ways to do that:
- You can create a campaign right from your dashboard...
and choose a saved list (filter/view):
2. You can also make a list of recipients inside the folder using filters (in our case we chose all records that are in stage Won). And then just hit the "Create campaign" button:
Step 2. Make sure you have no duplicates in recipient list
If you do, the system will let you exclude them:
Step 3. Compose a template
Click "Continue" to proceed to a template editor.
Now it's time to write the message to your audience!
If you want to add a bit of personalization to your messages, click on "Add Macros" button when composing a template to add relevant information.
This might include first name, last name, website, phone number, etc.
Step 4. Preview campaign personalization
Click on a record button to preview what it will look like for every recipient.
Step 5. Send campaign
Click on "Send campaign" button to start mass mailing.
Step 6. Statistics
Once you’re done, you can measure the result of your campaign by checking the general open/click/reply/bounce rates of your messages: